The musician, who has sold over 25
million albums worldwide, became a UN Environment Goodwill Ambassador on
World Environment Day in 2015. The role aligns with his commitment to
raise environmental awareness in the music industry and to encourage
venues and fans to reduce plastic waste. His social action network, All At Once, connects concertgoers with local non-profits at every show.
Jack, with his wife Kim, founded the Kokua Hawaii Foundation to support environmental education in Hawaii and the Johnson Ohana Foundation
to support environmental, art and music education worldwide. Through
these efforts, Jack supports plastic free initiatives and promotes
solutions to plastic ocean pollution.
In March, Jack participated in the closing panel at the 6th
International Marine Debris Conference in San Diego, California,
joining experts and leaders to discuss the global effort to tackle
plastic waste. Recorded on site at the conference, Jack appears in this
video, and speaks about the value of the ocean to his family and how
that has inspired him to take action: “The ocean has always been a
really big thing in our life, we grew up surfing, we grew up sailing
with my dad, we grew up always in the ocean.”
Recently the Volvo Ocean Race Science
Programme announced data that found microplastic in the most remote
places in our ocean. It is estimated that around eight million tonnes of
plastic are dumped into the seaevery year.
Jack Johnson continues: “And now when
you go to the east shore of Oahu it’s predominantly plastic. At some
point I realised that I couldn’t just keep stepping over it and go enjoy
myself in the ocean. As a dad, as somebody who got so much out of the
ocean my whole life… you get to a place where you have to do something
about it.”
Anne-Cecile Turner, Volvo Ocean Race
Sustainability Programme Leader, said: “To have Jack Johnson support the
Clean Seas campaign to inspire his fans and music lovers around the
world to take action against plastic pollution is truly inspiring.”
“By taking the #CleanSeas pledge and
reducing his own plastic footprint whilst on tour Jack sends a clear
message that we all need to take action in our own lives to stop plastic
from entering our seas.”
Since 2005, Jack Johnson’s production
team has been at the forefront of the green touring movement, applying
eco-friendly solutions to tour production and encouraging venues to
adopt lasting sustainable practices. As part of his current All The Light Above It Too
tour, waste reduction measures have been expanded with on-site water
refill stations and the elimination of single-use plastic water bottles
backstage. The tour is working with venues to eliminate plastics straws
and promote Reusable Pint Programs, providing fans with an alternative
to disposable plastic cups. Johnson is also promoting the short film,
The Smog of the Sea, which makes an artful call to action for rethinking
single-use plastics.
Jack Johnson’s Top 10 Plastic Free Tips
lists simple action ideas that can act as a guide to avoid unnecessary
single use plastic consumption, and contribute to ocean health.
Join the movement to stop plastic pollution and sign onto the #CleanSeas pledge.
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