venerdì 28 aprile 2017

HELLY HANSEN CHOSEN AS OFFICIAL CLOTHING SUPPLIER FOR MELGES EUROPEAN TOUR


Two legendary names in the sport of sailing have joined forces to rollout the inshore Melges racing events this season. Helly Hansen is proud to be the official clothing supplier of the European Division of the Melges World League (Melges 20 and Melges 32 circuits) and the brand new Melges 40 Grand Prix.
The Norwegian technical sailing brand will be outfitting event staff on land and on water during the upcoming spring and summer racing events at sailing top spots in Italy, Spain and Croatia.  Race officers, judges, event staff and boat booms will be displaying the HH logo for the duration of the Melges European Regattas and World Championships.

“We are pleased and honored to partner with a legendary sailing brand that has 140 years of history and professional trust behind it, which recognizes and supports the hard work of our sailors,” says Federico Michetti, President of Melges Europe. “As the sailing world continues to evolve, it demands technical gear that continues to advance and to help people stay and feel alive in unpredictable conditions. Helly Hansen has accepted our invitation to engage in this direction and today we are excited to start writing a new page in sailing One-Design history. Thanks to Helly Hansen, we are now ready to boost a great Melges 20, Melges 32 and Melges 40 racing season!”

Michael Uhl, Helly Hansen, Marketing Director Europe adds, “With Melges, we have found the perfect partner. It has always been our mission to make professional grade gear – living up to the needs of the best sailors in the world.  By partnering up with Melges, we are very excited to join the most competitive and strongest One-Design yacht racing circuit in the world.”

About Helly Hansen
Founded in Norway in 1877, Helly Hansen continues to develop professional-grade apparel that helps people stay and feel alive.  Through insights drawn from living and working in the world’s harshest environments, the company has developed a long list of first-to-market innovations, including the first supple waterproof fabrics almost 140 years ago. 


Other breakthroughs include the first fleece fabrics in the 1960s, the first technical base layers in the 1970s, made with Lifa® Stay Dry Technology, and today’s award winning and patented H2Flow™ temperature regulating system.

Helly Hansen is a leader in technical sailing and performance ski apparel, as well as premium workwear. Its ski uniforms are worn and trusted by more than 50,000 professionals and can be found on Olympians, National Teams, and at more than 200 ski resorts and mountain guiding operations around the world.

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